Apple sets 18+ App Store age restriction for AI companions

From 16 November, developers must add new content descriptors so dating apps and romantic AI companions carry an 18+ rating, with location-sharing also flagged.

Apple will require an 18+ rating for apps with dating or romantic features, including AI companions that offer sexual or romantic content.

From 16 November, developers must add new content descriptors so age ratings match those features.

The change follows Apple’s wider child-safety steps, including global age assurance and stronger parental controls.

Apps that share a user’s real-world location with another person or group must also declare that in their listing.

Top AI companion apps had about 220 million downloads across Apple’s store and Google Play as of last summer.

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